Waste Sorting Pilot That Actually Sticks

Waste sorting is often treated like a communication problem. Posters, campaigns, reminders. But in reality, it’s a workflow problem. If the system is confusing, people will default to the easiest option. Which is usually the wrong one.

Start simple.

Align front-of-house and back-of-house.

Measure what actually happens.

Because good waste sorting isn’t a poster.

It’s a system that works even when no one is watching.